Named after Ellie our dog. We hope to inspire the same feelings that Ellie arises in those around her. People frequently come up to us to let us know that something about Ellie’s presence brings them joy or brings them relief even if all we did was walk by them. As time went on, and marketing experts joined the team, we focused on ELEPHANTS. Elephants are the largest land mammals and form the environment around them. We strive to be the elephant in the industry by raising the standards and having a positive impact. Elephants are known for fidelity